March 5, 2012 Expanding The Innovation Pie w/ Hutch Carpenter, VP at Spigit, @bhc3
by prodmgmttalk

Hutch Carpenter, Vice President of Product for Spigit, Discusses Emerging Opportunities In The Process Of Innovation Beyond Research And Development

Two factors are driving an interest in expanding the process of innovation beyond R&D, product and strategy inside companies. First, we're seeing a general move, inside organizations and out in the streets, toward broader participation in decisions. Second, studies are confirming the value of diverse inputs in the innovation process. This talk discusses ways to address these emerging opportunities.

Hutch Carpenter, Vice President of Product for Spigit, will speak at the weekly Global Product Management Talk on Twitter Monday, March 5, 2012 at the simultaneous times of 3:00 PM Pacific Time, 6:00 PM Eastern Time, which will be Tuesday, March 6 at 10:00 AM Sydney, Australian Time using the hashtag #ProdMgmtTalk

Hutch says, "Product management is the most interesting and dynamic work you'll find in companies, drawing on multiple disciplines and affected by many emerging market trends. Using Twitter to bring people together to cover the issues and trends is a great way to open up the discussion. I look forward to engaging with the Global Product Management Talk community."

NOTE: TIME CHANGE! Monday, March 5, 2012 3:00-4:00 PM Pacific / 5:00-6:00 TEXAS TIME / 6:00-7:00 PM Eastern / corresponding to Tuesday, March 6 10:00 AM Sydney Australia

Each week, The Global Product Management Talk features an expert guest discussing pre-posted questions with the co-hosts and Twitter participants broadcast live over BlogTalkRadio. The transcript of Tweets and podcast are available for on-demand consumption on the web, iTunes and Android mobile app.

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Questions to be discussed:
Q1. What is the "customer job" (Clay Christensen sense) that needs to be filled by innovation management software?
Q2. Which employees are "right" for participating in the innovation process?
Q3. How do you find high potential ideas from a high volumes of them?
Q4. What are some models for engaging employees in a process that falls outside their "day jobs"?
Q5. Isn't this a popularity contest for ideas, and what company would operate that way?
Q6. What does it mean to "evaluate" an idea?
Q7. How to say 'no' to an idea, and not discourage future participation?
Q8. What are some best practices for running an employee innovation program?
Q9. What about expanding beyond employees, and bringing customers directly into the innovation process?
Q10. Where does a crowdsourced innovation management platform fit within the enterprise software ecosystem?

The Global Product Management Talk raises the bar for what is possible to accomplish in a real time, open platform event by encouraging participants to expand their knowledge base with each event, utilize new products in real time as we introduce and beta test various products for participating, enable participants to showcase their knowledge and share resources, and crowdsource educational content for product people to stay apprised of new developments, thinkers, and events in the practice of managing products from inception to market and innovation.

About Hutch Carpenter

Hutch Carpenter is Vice President of Product for Spigit, working on blending the crowd with traditional evaluations to get the best ideas funded. Previously, he worked in social software and has more than 7 years experience in the enterprise software market. Prior to becoming a product manager, he transitioned from being a banker. Hutch earned his MBA from the University of Virginia.

Twitter: @bhc3

Global Product Management Talk is a weekly mini-product camp Socratic discussion of pre-posted questions with live audio of thought leader and co-hosts commenting.
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Brought to you this week by the AIPMM
The Association of International Product Marketing and Management (AIPMM), founded in 1998, promotes worldwide excellence in product management education and provides value to its individual members, corporate members, and sponsors by providing training, education, certification and professional networking opportunities. Membership benefits include the national Product Management Educational Conference, regional conferences, the Career Center, peer Forums, tools, templates, publications and eligibility to enroll in the Certification Programs. The Agile Certified Product Manager® (ACPM), Certified Product Manager® (CPM) and Certified Product Marketing Manager® (CPMM) program allows individual members to demonstrate their level of expertise and provides corporate members an assurance that their product professionals are operating at peak performance.

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