New and seasoned product professionals confront challenges and obstacles on a daily basis due to any number of reasons. People are thrust into positions of authority over products, projects, programs and processes and expected to successfully produce desired product results. This discussion will address the barriers to breaking into a product management role or product team for new product management professionals, as well as the challenges of advancing in their career for rising product management professionals and the importance of creating a culture of mentoring within the product management professions for the benefit of the individuals, the product teams, the success of the product and the business organizations.
Hector Del Castillo, PMP, CPM, CPMM will speak at the weekly Global Product Management Talk on Monday, July 30, 2012 at the simultaneous times of 4:00 PM Pacific Time, 6 PM CST Chicago, and 7 PM ET Boston. Participants are welcome to listen live at http://www.blogtalkradio.com/prodmgmttalk, call in to talk on the show (323) 927-2957 or Tweet using the hashtag #ProdMgmtTalk.
Hector says, "I'm looking forward to this important discussion with the Global Product Management Talk since I speak with professionals seeking to advance their product management careers on a daily basis. I'm delighted to join other participants in the ProdMgmtTalk community who already serve as mentors, perhaps in an informal way, by generously sharing their expertise and contributing to the visibility of the product manager's role in successfully guiding products throughout the entire product lifecycle process."
Each week, The Global Product Management Talk features an expert guest discussing pre-posted questions with the co-hosts and Twitter participants broadcast live over BlogTalkRadio. The transcript of Tweets and podcast are available following the event for on-demand consumption on the web, iTunes, Google Play and mobile devices. Get reminders and listen live by following http://www.blogtalkradio.com/prodmgmttalk
NOTE: DAY & TIME!
Monday, July 30, 2012 at the simultaneous times of 4:00 PM PT, 6:00 PM CST, and 7:00 PM ET Boston
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Our format: we post questions Q1, Q2, Q3 Please answer using A1, A2, A3
Questions for Discussion:
PreQ: Please introduce yourself, where you are tweeting from & your involvement with #prodmgmt
Q1 What are common obstacles to entering the product management profession? #prodmgmttalk #prodmgmt http://bit.ly/NRSmA6
Q2 What challenges do product managers often face on a daily basis? #prodmgmttalk #prodmgmt http://bit.ly/NRSmA6
Q3 Why do PMs need a mentor? #prodmgmttalk #prodmgmt http://bit.ly/NRSmA6
Q4 What is the value of having a mentor? #prodmgmttalk #prodmgmt http://bit.ly/NRSmA6
Q5 Why be a mentor? #prodmgmttalk #prodmgmt http://bit.ly/NRSmA6
Q6 Who would you be a mentor to? #prodmgmttalk #prodmgmt http://bit.ly/NRSmA6
Q7 What are the requirements to be a good mentee? #prodmgmttalk #prodmgmt http://bit.ly/NRSmA6
About Hector Del Castillo, PMP, CPM, CPMM
Hector Del Castillo has over 10 years of experience managing products throughout the development life cycle and directing product strategy. He has launched 25 high technology products and solutions resulting in over $25M in achieved global sales revenue.
He is a highly accomplished, results-oriented, energetic and innovative professional with extensive full product life cycle management and product marketing experience, with a strong understanding of how to tailor the product management process to the specific needs and organizational structure of a technology-based company. He has expertise defining and launching products and solutions, creating product messaging and positioning, developing marketing collateral and sales tools, and performing comparative and competitive analysis based on market research. He also helps experienced managers understand the product management process and prepare for certification through practical training courses as Product Marketing Director at the Association of International Product Marketing and Management (AIPMM).
Hector is a Certified Product Manager (CPM) and Certified Product Marketing Manager (CPMM). He earned M.S. degrees in Electrical Engineering from the University of California at Santa Barbara and the University of Texas at El Paso and a Bachelors Degree in Electrical Engineering from the University of Texas at El Paso.
Contact Hector Del Castillo
hmdelcastillo at gmail.com
Today's Co-host: Teresa Torres
I’m a product consultant and coach who works with early-stage companies helping them translate their big ideas into great products. My focus is on helping product managers be better at what they do by sharing knowledge, building know-how, and refining practice. I’ve worked as an interaction designer, a user researcher, and in a variety of product management roles from an individual contributor to a vice president. I was formerly the CEO of a technology startup that offered an online community platform adopted by over 150 university alumni associations and social recruiting products adopted by companies of all sizes.
About Global Product Management Talk
The Global Product Management Talk is curated by Cindy F. Solomon for passionate product professionals and business owners who want to teach, learn & network about what it takes to produce successful products. Everyone is invited including Agile practitioners, User Experience, Designers, Content and Community Managers, Product Marketing, Brand Management, Program Managers and Project Managers, Customer Service and Support, Social Media, Strategists and Innovation Management, CEOs, Founders, and all those involved with developing, designing & launching products, innovation and startups through the entire product lifecycle process to guarantee successful products and companies.
Global Product Management Talk is a weekly mini-product camp Socratic discussion of pre-posted questions with live audio of thought leader and co-hosts commenting.
Global Product Management Talk: http://www.prodmgmttalk.com
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Brought to you this week by the AIPMM
The Association of International Product Marketing and Management (AIPMM), founded in 1998, promotes worldwide excellence in product management education and provides value to its individual members, corporate members, and sponsors by providing training, education, certification and professional networking opportunities. The AIPMM Seven Phase Product Lifecycle Framework is a vendor independent Product Management and Product Marketing standard that takes into account best practices used in a wide range of companies and industries. This ensures that the most modern and up to date challenges faced in product management and product marketing are addressed for today’s environment. The Framework is part of the AIPMM Product Body of Knowledge (ProdBOK) that was developed with input from over 50 experts and endorsed by more than half a dozen consulting companies. The Framework includes seven distinct product phases, from Conceive to End of Life, and covers all aspects during the entire product lifecycle.
AIPMM Membership benefits include the national Product Management Educational Conference, regional conferences, the Career Center, peer Forums, tools, templates, publications and eligibility to enroll in the Certification Programs. The Agile Certified Product Manager® (ACPM), Certified Product Manager® (CPM, Certified Product Marketing Manager® (CPMM), Certified Brand Manager® (CBM), and Certified Innovation Leader (CIL) programs allow individual members to demonstrate their level of expertise and provide corporate members an assurance that their product professionals are operating at peak performance.
Please visit our sponsor at http://www.aipmm.com http://bit.ly/y78RcK
Sponsor us and reach a global audience of product professionals!
Listen | Blog Talk Radio
Follow http://www.blogtalkradio.com/prodmgmttalk for reminders, Call in to speak with the host (323) 927-2957 during the show
Why Exceptional Product Managers Have Many Mentors and How to Create Your own Mentor Network (with images, tweets) · AIPMM · Storify
Aug 10, 2012 Webcast: Launching the AIPMM Mentor Matching Program. Presenter Hector Del Castillo, PMP, CPM, CPMM. Apply for mentor matching by September 14, 2012 - mentor matching is quarterly cycle.
Application: Mentor Program @ AIPMM: Association of International Product Marketing and Product Management
Accelerate your career with AIPMM membership, certification, content, community, connections
AIPMM News for Product Management
The AIPMM is a professional trade association dedicated to serving the needs of product managers and product marketing managers. The AIPMM provides opportunities for earning the Certified Product Manager (tm) (CPM) and Certified Product Marketing Manager (tm) (CPMM) credentials in addition to providing discussion forums, networking opportunities and job placement.
How to Develop an Internal Mentoring Program
From AMEX Open Forum with links to other mentor related articles
Why Exceptional Product Managers Have Many Mentors w/ Hector Del Ca...
Hector says, "I'm looking forward to this important discussion with the Global Product Management Talk since I speak with professionals seeking to advance their
Epilogger - Collection of content
Why Exceptional Product Managers Have Many Mentors w/ Hector Del Castillo
High-Performance Product Management: The Impact of Structure, Process, Competencies, and Role Definition - Tyagi - 2009 - Journal of Product Innovation Management - Wiley Online Library
Study cited by Hector during discussion The findings suggest that structural boundaries and interfaces are the biggest impediment to effective product management, followed by clarity of roles and responsibilities. The research highlights the importance of organization structure and effective human resource practices in improving product management performance.
Press Release | PRLog
Global Product Management Talk On Why Exceptional Product Managers Have Many Mentors. Hector Del Castillo, PMP, CPM, CPMM Discusses The Importance Of Creating A Culture Of Mentoring In The Product Management Professions - PR11930293
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#ProdMgmtTalk Global Product Management Talk on Twitter @prodmgmttalk | LinkedIn
Hector Del Castillo, PMP, CPM, CPMM Discusses The Importance Of Creating A Culture Of Mentoring In The Product Management Professions
Why Exceptional Product Managers Have Many Mentors and How to Create Your own Mentor Network
Register for Aug 10 webcast: The Association of International Product Management and Marketing is creating a culture of mentoring within the product management professions
AIPMM Webinars for Product Management
Webinar Date: August 10, 2012 Webinar Time: 12 noon EDT/ 9:00 a.m. PDT The AIPMM is a professional trade association dedicated to serving the needs of product managers and product marketing managers; forwarding the product professions.
The Gift of Mentorship | Product Beautiful: Building Product Management
by Paul Young A great mentor can be a huge help at any stage of your career, especially the early and mid stages. What makes mentorship relationships successful?
Mentoring — Subjectively Speaking
Last week, I participated as a mentor in the Boston Product Management Association’s Executive Council and Mentorship program. I’m excited to take part in this. I’ve been fortunate to have two or three really good mentors in my professional career,
Maximizing Product Management's Contribution
by Don Vendetti. How to increase and maximize product management's value in an organization
Good product managers are not born, they are made / How To Be A Good Product Manager
By Jeff Lash How To Be A Good Product Manager is a blog that provides regular tips on good product management practices. While it focuses more on managing technical and online products, most of the concepts are appropriate for broader product management purposes.
American Horror Story teaches us something about mentoring Product Managers | Product Management Meets Pop Culture
By Christopher Cummings. The twists and turns in American Horror Story help illustrate an important point about mentoring PMs.
Career Growth and the Product Manager: by Art Petty
By Art Petty. The most effective product managers and mentors of product managers recognize the importance of mastering the portfolio of informal leadership skills, and they constantly focus on creating and participating in developmental experiences that help those skills emerge. By Art Petty
How To Build A Mentor Network For Your Product Management Career
by Dr. Jim Anderson Product mangers need to build a network of mentors toProduct Manager How To Build A Mentor Network For Your Product Management Career help guide their career. A special set of skills is needed in order to build and maintain this network.
Why You Need A Mentor - Businessweek
Gary G. Hegna, CEO of AirWave Wireless in San Mateo, Calif., has told Tim Kruse that he needs to change his unrealistic revenue projections, rethink how he will bring his product to market, and adjust the timing of its launch. Kruse takes it all in stride. In fact, the 33-year-old keeps coming back for more. Although it's not always easy on his ego, Kruse, co-founder of Incendonet, an Encinitas (Calif.) developer of voice recognition hardware and software, knows he's lucky to have Hegna as his mentor. As Kruse says: "Don't just tell me I'm great. I can call my mom if I want that."
What to look for in a mentor
You need a mentor. Not only to inspire you, but also to model a practical skill set for success in business. You may think you have all the knowledge you need, but sometimes you don’t know what you need to learn until you’re in the middle of the lesson.
10 Reasons You Need a Mentor, Especially Mid-Career » The Glass Hammer
The Glass Hammer is an online community designed for women executives in financial services, law and business. Visit us daily to discover issues that matter, share experiences, and plan networking, your career and your life. Get a new job right here!
Hector Del Castillo, PMP, CPM, CPMM | LinkedIn
View Hector Del Castillo, PMP, CPM, CPMM's professional profile on LinkedIn. LinkedIn is the world's largest business network, helping professionals like Hector Del Castillo, PMP, CPM, CPMM discover inside connections to recommended job candidates, industry experts, and business partners.
7/30 Transcript Cleaning - #ProdMgmtTalk
Global Product Management Talk is a weekly mini-product camp Socratic discussion (on Twitter) of pre-posted questions (on Facebook) with live audio of thought leader and co-hosts commenting (on Blogtalkradio). Hashtag #ProdMgmtTalk co-hosted by Cindy F. Solomon @cindyfsolomon & Adrienne Tan @brainmates Mondays 4-5 PM PDT with guest speakers discussing product management business related issues, broadcast simultaneously on BlogTalkRadio.com/prodmgmttalk Transcripts & podcast available after event.
Collection of Links
Background Readings for July 30 GPMT and August 10, 2012 AIPMM Webcast: